Recently I delivered another bespoke filmmaking tuition through Film Oxford for Datto Inc. staff at their EMEA offices in Reading. This was a 1 day workshop tailored to suit the specific needs of the marketing department.
The team required practical support to help them shoot interviews that were of sufficient quality to use in their content marketing and social media campaigns. We began the day exploring the different scenarios in which the team may be acquiring video. Then we examined various types of recording equipment with a discussion about the pros and cons of each in different applications - such as Vox Pops and Testimonials captured on location.
This was followed by an exercise where the group set up and filmed a more formal seated interview. Students had the opportunity to get ‘hands-on’ with the kit including camera, sound and lighting. Roles were assigned in rotation - including Director, Producer, Interviewer, Sound Recordist, Camera Operator and Lighting technician.
This was followed by an exercise where the group set up and filmed a more formal seated interview. Students had the opportunity to get ‘hands-on’ with the kit including camera, sound and lighting. Roles were assigned in rotation - including Director, Producer, Interviewer, Sound Recordist, Camera Operator and Lighting technician.
Delegates also played the Interviewee, so they could experience what it is like to be in the 'spotlight' themselves. We addressed some of the issues around managing a corporate interview such as logistical preparations, PR implications and framing questions to ensure a flow of dialogue that is editable but 'on-point'.
At the end of the day we reviewed the footage we had shot together on the computer. One day isn’t long to introduce a group to professional video production but as the scope was quite focussed on a particular area and everyone was engaged we covered everything we set out to.
During and after the course my feedback was that the group was very happy.
At the end of the day we reviewed the footage we had shot together on the computer. One day isn’t long to introduce a group to professional video production but as the scope was quite focussed on a particular area and everyone was engaged we covered everything we set out to.
During and after the course my feedback was that the group was very happy.